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Reflecting growth in self-adhesive graphics
Avery Dennison has created a new worldwide graphics and reflective products division, in response to the increasing globalisation of the market for self-adhesive graphics and signage.
Bringing together the existing graphics and reflective products divisions across the world, the new initiative will create a streamlined customer interface in a market that is increasingly seeing cross-continent trading and where major end users of graphic and reflective products are seeking to maintain brand and corporate images in a global context.
The new division is led by vice president and general manager, Ferdinand Pranckh and by global commercial vice president, Helen Saunders who will be located in the USA and The Netherlands respectively.